It's fun to work in a company where people truly BELIEVE in what they're doing!
We're committed to bringing passion and customer focus to the business.
As our Manager of Demand Generation, you will join our fast-paced team responsible for marketing NAVEX software solutions to existing customers and new audiences. You will execute on the demand generation strategy to create new leads and contribute directly to sales pipeline. You are skilled in all demand generation disciplines, including integrated campaign planning and execution, channel strategy, persona-oriented and funnel-stage messaging, email design, calls to action, lead nurturing, lead scoring, A/B testing, campaign ROI and performance analysis, attribution, and response optimization.
Your expertise and effectiveness in this role will directly influence our revenue achievement and ensure great customer experience. You will help expand the use of NAVEX tools and promote opportunities for corporate social innovation.
We Offer You:
An Inspiring Culture. Invested teammates, belonging groups, and a socially determined culture
Meaningful Work. Innovative products and solutions with real life impact for people and organizations
Career Growth. Stellar training and an unwavering commitment to your growth and success
Life Flexibility. Time to care for yourself, your loved ones, and your community
Industry Leadership. A highly reputable, fast growing and consistently profitable organization
Real Rewards. Competitive and transparent pay practices, wellbeing programs and benefits with choice
What You Will Do:
Define, plan, and deliver innovative, multi-channel, and results-driven campaigns that use optimal, modern marketing concepts and tools
Own and define KPIs that are meaningful, measurable, and meet quarterly demand generation goals for both lead creation and pipeline contribution
Work cross-functionally with other teams to help guide the portfolio of marketing programs, including website, content marketing, database marketing, email nurturing, paid advertising, content syndication, SEO, social media, blog posts, events, and webinars
Measure, track, and report at a campaign and tactic level, providing analysis, insights, and recommendations for future campaigns programs and adjustments to existing campaigns as appropriate
Drive alignment between global sales and marketing teams to ensure the latest content and messaging is being used and adapted
Identify new optimization tests, growth opportunities, and areas for additional investment in time and money
Stay on top of GRC industry trends and best practices and frameworks, as well as marketing trends and best practices, to support customer growth
What You Will Need:
Bachelor’s degree in Marketing or other related field
5+ years’ experience creating and executing global demand generation campaigns, including copywriting, channel strategy, advertising, email marketing, webinar production, and more
Hands-on experience running end-to-end marketing campaigns, familiarity with the GRC space is a plus
Proficiency with Salesforce.com and a strong understanding of other marketing technologies, including Marketing Automation tools (Marketo, Eloqua)
Strong quantitative and analytical skills with an interest in translating data into actionable change
An excellent track record for constantly optimizing various programs and testing new ways of execution
Effective organizational skills with the ability to prioritize and maintain good judgment in a fast-paced environment
A collaborative and team-player mentality, while also able to work autonomously
Extraordinary ability to project manage individual tasks and priorities while being held accountable to a global team’s processes and workflows
Excellent written and verbal communication skills with the ability to see the big picture view of our marketing strategy
We believe each member of our team deserves to see a path forward to achieving their career and financial goals.
Each team member is required to have a career plan in place and reviewed with their manager after six months with our team.
The minimum starting pay range for this role is $80,000+ per annum.
Pay progression is based on performance.
Our pay programs are just one element of our commitment to Be the ONE place you want to thrive in life. Check out NAVEX’s career page to learn about our innovative people programs designed to create one powerful life experience for YOU!
NAVEX is an equal opportunity employer, including disability/vets.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
- 16 Days Ago
- Reference ID
- Employment Type
- Full time
Hybrid Charlotte, NCHybrid Lake Oswego, OR